University of Charleston

University of Charleston

Posted January 5, 2024

Admissions Counselor

Office of Admissions, University of Charleston

 

Under the direct supervision of the Director of Admissions Outreach, the Admissions Counselor has the responsibility for implementing multi-channel marketing and recruitment strategies related to student enrollment. The Admissions Counselor will be responsible for meeting territory and programmatic enrollment goals through the execution of various approaches, including but not limited to: travel to high schools and college fairs, participation in in-person and virtual recruitment events (both on and off campus), and extensive communication with various constituents. Application management and decision making are an integral part of the position. Some nights and weekends are required.

 

Specific Duties:

  • Be knowledgeable about the University of Charleston’s programs, features, facilities, scholarships, and financial aid opportunities.
  • Be able to articulate same in a professional, consistent manner.
  • Work with supervisor to understand territorial and programmatic recruitment goals and utilize multi-channel communication strategies to achieve these goals.
  • Evaluate the effectiveness of various approaches utilized.
  • Hit enrollment targets weekly, monthly, and annually.
  • Participate in tele-counseling with prospective students.
  • Manage application review and associated decision making.
  • Interface with University personnel (i.e., faculty, deans, support, and administrative staff) as required.
  • Review financial aid packages with prospective students.
  • Demonstrate strong customer service orientation.
  • Be proficient in the use of the University’s management information systems (Recruit and Colleague) and Microsoft Office applications.
  • Carry out special projects.
  • The job will entail overnight travel during college fair months and require working occasionally on weekends.
  • Other duties as assigned.

 

Qualification and Skills Required:

  • Bachelor’s degree required.
  • Experience in sales, marketing, and/or higher education is preferred.
  • The candidate must be a goal-oriented self-starter who can handle multiple projects in a fast-paced environment.
  • Must have excellent written and oral communication skills, strong computer and organizational skills.
  • Must be able to think, plan, and execute strategically.
  • Candidate must have a customer service orientation and utilize relationship building techniques.
  • The successful candidate will be a team player who demonstrates flexibility and the willingness to “pitch in” when needed.
  • Candidate must have a reliable car and a valid driver’s license.
  • Must be able to lift and carry marketing/promotional materials (up to 30 pounds).

 

Applications will be accepted until the position is filled.

 

Interested applicants should submit cover letter, resume, references, and salary requirements to:

Matthew Groves

matthewgroves@ucwv.edu

 

The University of Charleston is an Equal Opportunity Employer